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Website SEO audit

We show you what holds your site back in search — and in what order to fix it. A concrete plan by priority, not a 200-page report. From 10 000 Kč.

What the audit checks

What we go through in the audit

We look at the site from several angles: these are the main areas. Depending on the site and the field, more get added; it’s not a closed checklist.

Technical side and speed Indexing, Core Web Vitals, errors, robots and sitemap — what stops the crawlers reading the site properly.
On-page and content Keywords, headings, meta, content quality and duplication — whether the pages answer what people are searching for.
Authority and mentions The profile of links and mentions and a comparison with competitors — where the site loses trust with the search engines.
Structure and cannibalisation Architecture, internal linking and pages that compete for the same query and weaken each other.
Seznam Indexing and the specifics of the Czech search engine, separately from Google. Related to SEO for Seznam.
AI readiness How AI answers (ChatGPT, AI Overviews, Seznam Asistent) read the site.

How it works

How the audit runs

From data to a plan you genuinely use, not a report for the drawer.

Inputs and data

We go through the site and the competition and connect Search Console and analytics (read access is enough).

Analysis

The site from several angles, a health score and a comparison with competitors — where the room to grow is.

Report and roadmap

Priorities by impact (what brings the most for the least work), not a list of 200 errors.

A shared review

We go through the results on a call — so you know what to tackle, why and in what order.

Price

What the audit costs

The price is set by the size and state of the site, hence “from”. The starting price is from 10 000 Kč; larger sites and e-shops are higher with the scope.

from 10 000 SEO audit

What the price depends on

  • The size of the site — the number of pages and URLs to check
  • An e-shop — categories, products, filtering and a feed on top
  • The state of the site — how many areas need taking apart in depth
  • Competition in the field — the scope of the comparison

We credit most of the audit price when we follow it with SEO management. The full price list.

Why Svitano

A plan, not a report for the drawer

  1. A health score 0–100

    A clear number and an overview of where the site stands across the areas — not an unreadable table of errors.

  2. Priorities by impact

    Ordered by impact×effort: first what brings the most. Critical blockers flagged separately as a “stop” state.

  3. PDF, Loom and a call

    You get the report as a PDF, plus a video walkthrough and a shared review. You understand the report even without the SEO jargon.

  4. The audit is credited

    When we follow the audit with work, we deduct most of its price. The audit is a first step, not an extra outlay.

FAQ

Frequently asked questions

What does an SEO audit include?

We go through the site from several angles: technical side and speed, on-page and content, authority and mentions, structure and cannibalisation, Seznam and AI readiness. The output is a health score, a comparison with competitors and above all a plan with priorities: what to tackle first and why.

How much does an SEO audit cost?

The starting price is from 10 000 Kč; larger sites and e-shops are higher with the scope. When we follow the audit with SEO management, we deduct most of its price. The full price list is set out separately.

What is the difference between the free mini-audit and the paid audit?

The free mini-audit shows 5–7 findings: symptoms, “what is most likely wrong”, within 48 hours. The paid audit is a diagnosis: why it is that way, what matters more and in what order to fix it, with a plan for 30/60/90 days. You can start with the free mini-audit.

How long does an audit take?

Usually within 1–2 weeks, depending on the size of the site. At the end you get the report, a video walkthrough and a shared review on a call.

How often does an audit make sense?

As a one-off before a decision (a new site, a redesign, a drop in traffic) or at the start of working together. With ongoing SEO the site keeps being watched within SEO management, so a separate audit isn’t then needed.

Do I also get a plan for what to do next?

Yes, that’s the point of the audit. It includes a roadmap with priorities: what you can manage yourself, what to hand to a developer and what makes sense to tackle with us. We don’t hand over an audit without a next-step plan.

Do you audit a site you didn’t build?

Yes, that’s common with an audit. Technical findings we either fix ourselves (we do development too) or hand over as a clear brief to your developer, depending on how you have it set up.

Next step

Find out what holds your site back.

Order the full SEO audit with a health score and a plan by priority. Or start with the free mini-audit: 5–7 findings within 48 hours as a light start.

We reply within 24 hours